Data and Diagnosis-Driven Selling: Your Roadmap to Sales Success

Data and Diagnosis-Driven Selling Book on shelf

Data and Diagnosis-Driven Selling is not just another sales book; it’s a game-changer. Written by industry veterans who have honed their skills in the complex world of B2B sales, this book is a treasure trove of insights and strategies that can revolutionize how sales teams operate.

At its core, the book emphasizes the importance of leveraging high-quality B2B data, metrics, and artificial intelligence to diagnose business problems and growth aspirations effectively. By combining the power of IQ and EQ in selling, the authors equip readers with the tools they need to navigate the modern sales landscape with confidence.

One of the standout features of Data and Diagnosis-Driven Selling is its focus on practicality. Unlike other sales methodology books that may leave readers feeling overwhelmed with abstract concepts, this book provides a straightforward, step-by-step process to close profitable deals in a multi-decision maker context. It’s a guidebook that sales professionals can turn to again and again for actionable advice and guidance.

The insights shared in the book come from the best of the best in the industry, affectionately referred to as “The Titans.” These industry leaders, including Mark Petruzzi, Bob Scarperi, Ray Rike, and Paul Melchiorre, have decades of combined experience in enterprise software, professional services, SaaS, financial services, and more. Their deep knowledge and expertise are distilled into the pages of Data and Diagnosis-Driven Selling, offering readers unprecedented access to the secrets of their success.

In Data and Diagnosis-Driven Selling, readers will find not only inspiration but also actionable strategies to take their sales game to the next level. Whether you’re a seasoned sales professional or just starting out in the industry, this book is a must-read for anyone looking to thrive in today’s competitive business environment.

To learn more about Data and Diagnosis-Driven Selling visit

Become an Author

If you’re a CEO, entrepreneur, or consultant venturing into your first business book project or a seasoned author refining your skills, our team is ready to assist you. Allow us to collaborate with you in crafting a compelling narrative that resonates deeply with your audience. Reach out to us today to get started. Click here to get started.


Ready to get serious about your book project?